Japonica: Japanese Restaurant & Sushi

March 12, 2007 · Posted in Japanese Food, Sushi · 2 Comments 

Japonica
100 University Pl
(Btw E 12 and E 13th St)
212-243-7752

I honestly have never heard of this restaurant until it was listed as one of the participating restaurants for Japanese restaurant week, which was from March 4th – 10th, even though I pass by it like a million times. But of all the restaurants that I opted to chose, this was the one that I wanted to go because it has rave reviews, despite it’s steep price. If you do your research, you’re going to read that this place has one of the freshest sushis around and that it’s expensive. But for the week, they had a special which I had to take advantage — $29.95 for a Japonica Box that includes a variety of raw fishes, sushis, and rice bowls, and dessert. For that price, how can I go wrong! But yes, getting an impression that it’s like a mid-high scale restaurant, I knew I should at least try it once.

If you’re interested in going, call to make reservations. Now you might read that this place doesn’t take reservations, but they do. Just call to make a regular reservation because they might assume that it’s a special reservation where they put you in their small private traditional Japanese room with pillows on the floor for you knees. That room is a min of $300, so yeah, that’s something for you to know. Reservations help because it gets extremely packed at night, since it’s located 2 blocks away from Union Square, and the restaurant is pretty small — smaller than what I thought because the picture on the website gives me this vision that it’s big.

As I walked into the restaurant around 6:30, the place was already packed. Luckily I made reservations ahead of them because there were a lot of people waiting on line as well. After a few minutes of waiting, our tables were set up for my party of 6, and we were greeted very nicely by the waiters.

Like I said, the place isn’t that big, but it gets packed. There are Japanese waiters all around if you need assistance, which I thought was pretty good since they’re so helpful and efficient.

We sat towards the back, next to the private room, which has a long couch in the back with pillows that had nice floral designs, which was very comfy. And after a few minutes of settling down, the waiter came to ask what we wanted to drink and then got it right away. Very nice hospitality. It made me feel like I was in a Japanese home.

Alright time for food! As I said, I came to take advantage of the special on the Japonica Box, which contains:

JAPONICA BOX – $29.94 (reg. $34)

1) Begin with Miso soup or Edamame.

2) Box entrée:

- Salad, Tempura, and Fried sweet potato and broccoli
- Sashimi assorted(tuna, yellow tail and salmon)

- Spicy tuna crunch roll, Yellow Tail with Jalapeno roll, Hot Alaskan roll
OR
- Eel Don(Eel on Seasoned rice, in bowl) or Alaska-Don(seasoned rice mixed with crispy salmon skin, topped by salmon caviar).
- And choice of chicken Yakitori or beef Negimaki.

3) Finish with a scoop of scoop of sherbet or ice cream.

I opted for the sushi rolls instead of the rice bowls because I heard very good things about the hot Alaskan roll, so I couldn’t wait on that. My friends all had a mix of everything.

Here are the pictures!

I know, I have a million edamame pictures, but I’m so addicted to it. But this one, it’s lacking some more salt, but it’s very rich in soy. But just some more salt would do the trick, to me anyways, since I’ve tried a lot better in the Japanese towns in California.

Yakko-Tofu – $6.00

This fried tofu over soup is a delectable treat that has the combination of saltiness and sweetness. The tofu absorbs some of that soy sauce soup which gives the tofu and extra kick. For the price, it is a little overpriced but it tastes alright.

Here is my box!

I’m usually not too much of a fan of raw fish or raw anything, but my Alaskan roll that has raw salmon, cucumber, and avocado taste really smooth and tasty. I did not detect any strong hints of fishiness, which is always a good thing to me, and even my boyfriend who hates seafood, loved this roll. Excellent, just like how the other reviewers said it. The only thing I wished was better was the presentation of the roll. I know, they’re probably churning out a couple of hundred rolls a day and the chefs are tired, but a little rice would be nice on the rolls, because then it starts falling apart, like the ones I had.

The beef negimaki is best eaten with it’s still hot. After when it cooled down, it was pretty hard and the taste isnt really there any more. In the rolled up negimake is scallions inside, which I usually don’t eat, but I made an exception. It’s not bad, although I wish I could have accompanied it with a bowl of rice.

I did not have the fishes and gave it to my friends, who really enjoyed it. They tell me that it tastes very fresh and that it did not disappoint. I figure all 4 of them couldn’t go wrong since they were all in consensus. But yes, this seems like a good place to go if you love sushi!

Alright the rest of the pictures are a slight variation of what I ordered:

As you can see, the food looks pretty good and I could tell when my friends are having such a good time eating it.

If you’re not a sushi fan, I really do not recommend you to come here because everything is just ridiculously priced and it’s not worth it. My friend ordered udon noodles, and that cost about $20! Very expensive, and that bowl you can really get anywhere else.

And my boyfriend ordered the Sukiyaki – $24: 

It has vermicelli on the bottom, and everything else that you see here.  It’s actually an unique combination and it tastes pretty good.  The beef was nice and tendered since you can see it’s not overcooked, but yes, I’d definitely recommend this.

For dessert, you get a choice of red bean, vanilla, and green bean ice cream. I’m a fan of red bean, so I had that.

The ice cream reminds me of mochi ice cream, which I really liked. I wish there was more of the ice cream, but this was good enough.

As we were leaving, I learn that you can’t joke around with the Japanese, seriously. My friend wanted to see if the pillows were for free. Take a guess at who! She seriously asked the waiter the manager there if she could take it home and they gave her this awkward look, and at this time I interrupted and said, “She’s kidding.” When we left, they mumbled something in Japanese, and I figure, oh man, she shouldn’t have said that! You don’t kid at a mid-scale restaurant like this one!

Overall, it was a good experience. Dress code is casual, atmosphere is great for groups because it does get pretty noisy when it’s crowded, but it’s a tad expensive for my taste. Go here for the sushi at least once. You’ll learn to like it.

HEALTH INSPECTION RESULTS

JAPONICA RESTAURANT
100 UNIVERSITY PLACE, MANHATTAN 10003
212-243-7752

Current violation points: 19 – PASSED
Inspection Date: 11/27/2006

Violations were cited in the following area(s) and those requiring immediate action were addressed.

1.) Non-food contact surface improperly constructed. Unacceptable material used. Non-food contact surface or equipment improperly maintained.
2.) Toilet facility not maintained and provided with toilet paper, waste receptacle and self-closing door.
3.) Sanitized equipment or utensil, including in-use food dispensing utensil, improperly used or stored.
4.) Cold food held above 41°F (smoked fish above 38°F) except during necessary preparation.

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